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Find the leak

Where is your funnel actually losing money?

Five inputs. We compare each step to peers in your category, name the biggest leak, and show you what fixing it is worth at your current spend. Free. No call. No pitch. Just the math.

1 — Pick the shape

2 — Enter what you know

Defaults are peer medians. Tweak any field — the diagnostic updates live.

peers: 200,000

Total ad views per month across paid sources. (Roughly: monthly spend ÷ CPM × 1000.)

peers: $5,000

Roughly what you pay per month for paid traffic into this funnel. Set 0 for organic.

Your conversion rates

1.5%
1.5%peer median 1.5%

Clicks ÷ impressions on your cold ads.

40.0%
40.0%peer median 40.0%

Visitors who hit play (or scroll past the fold).

30.0%
30.0%peer median 30.0%

Viewers who watch long enough to see the offer reveal.

6.0%
6.0%peer median 6.0%

Viewers who reach the offer and submit the application form.

65.0%
65.0%peer median 65.0%

Booked applicants who actually attend.

25.0%
25.0%peer median 25.0%

Calls that convert into a paid client.

Revenue inputs

peers: $7,500

Average dollars collected per closed client. Use cash, not contract value.

When the leak is too big to DIY

We build funnels that don't have this leak.

If your biggest leak is the sales page, the application flow, or the nurture sequence — we install funnels that match peer-best across every step. 21-day delivery.

Book a funnel teardown call →