Solutions · AI SDR

AI SDR · prospecting + outreach + booking

An AI SDR that prospects, personalizes, and books calls — without the $80k base salary

A human SDR costs $80k–110k all-in (base + OTE + tools), books 8–14 meetings/month, and churns within 18 months on average. Our AI SDR runs 1,000+ personalized outbound touches per week, books 18–30 meetings/month, and costs roughly $300–600/mo. Trained on your offer, integrated with your CRM, paired with human review on high-intent replies.

Book the free AI Audit→See pricing

1,000+

touches/wk

18–30

meetings/mo

−85%

cost vs human SDR

sdr.dgcore — AI SDR pipeline

RUNNING

▸ This week · live activity

🎯

PROSPECT

Enriched 247 ICP accounts · 4 signals matched (hiring, funding)

Mon

✏️

OUTREACH

1,142 personalized touches sent · 7-step sequence

Tue–Thu

💬

38 positive replies · 11 routed to founder for warm handoff

live

📅

BOOKED

14 meetings booked this week · 3 SQLs

live

📊

METRICS

Reply rate 3.3% · meeting rate 1.2% · cost $0.42/touch

YTD

Meetings/wk

14 booked

vs human SDR cost

−85%

Certified on the platforms you already use80+ builds shipped

GoHighLevel

HubSpot

n8n

Make.com

Zapier

Klaviyo

Airtable

▸ Our verdict on AI SDR

AI SDRs do not replace human sales — they replace human prospecting. Discovery calls, qualification calls, demos, and closes still need a human. But the work that fills the calendar — research, personalization, sequence, follow-up, response classification — is where AI dominates. The right model is hybrid: AI books the meetings, humans run them.

What we deliver

What our AI SDR handles

Standard scope. Custom scope available on the audit.

🎯

ICP enrichment + signals

Builds account list from your ICP, enriches with firmographics, monitors for trigger signals (hiring, funding, tech adoption). Routes only signal-matched accounts.

✏️

Personalized outreach

7-step sequences across email, LinkedIn, and (optional) voicemail drop. Personalization based on account research, not just first-name templates.

💬

Reply classification + routing

Classifies every reply (positive, neutral, OOO, unsubscribe, objection). Routes positive replies to founder for warm handoff. Handles OOO and reschedules autonomously.

📅

Inline meeting booking

Books directly to your calendar during the email thread. No "click here for my Calendly" friction. Live availability, time-zone aware.

Engagement model

From audit to live AI SDR in 4 steps

Same engagement shape as every digicore101 build. Predictable timeline, predictable cost, no scope creep.

017 days

AI Audit

90-min strategy session, traffic + conversation review, agent persona design, costed roadmap.

·Persona doc
·Voice & tone guide
·Cost + timeline lock

025–10 days

Voice Training

Trained on your real sdr interactions (last 6 months). Shadow drafts reviewed by you.

·Voice match approval
·Edge cases mapped
·Escalation rules signed off

032–3 weeks

Build & Deploy

Live deployment with daily founder review for first 14 days. Confidence threshold + escalation gates active.

·Live agent
·Daily-review dashboard
·Team training session

04Ongoing

Tune & Support

Retainer keeps the agent improving — voice updates, new edge cases, performance reporting.

·Slack channel
·Weekly tune cycle
·Monthly reporting

The math

Human SDR vs AI SDR · 12-month TCO

A human SDR is one of the most expensive seats in B2B sales when loaded — base, OTE, tools, ramp, and turnover risk. AI SDRs change the unit economics on prospecting decisively.

✓Loaded human SDR: $80k–110k/yr · 8–14 meetings/mo · 18-month avg tenure

✓AI SDR setup + retainer: ~$5,000/yr year 1 · 18–30 meetings/mo · no churn

✓Cost per meeting: human ~$400 · AI ~$30

✓Plus: AI scales linearly with budget; human SDRs are step-function (hiring waves)

12-month TCO + meeting output

Loaded human SDR$95k

Base + OTE + tools · 8–14 mtg/mo

Hybrid (AI + closer)$45k

AI prospects · human closes · 18–30 mtg/mo

AI SDR alone$5k

$1,997 + $297/mo · founder closes

The math

−$50–90k/yr

plus 2–3× meeting output

Human SDR vs AI SDR

How an AI SDR compares to a human SDR

Honest comparison. We will tell you when the human is the right call.

CapabilityHuman SDR{name}

Touches/week~150 · personalized1,000+ · personalized

Meetings/month8–1418–30

Personalization depthTemplate + first nameAccount research + signal-based

Cost per meeting booked~$300–500~$30–60

Annual cost (loaded)$80k–110k$3,564–7,164

Best forHigh-touch enterpriseHigh-volume SMB + mid-market

Recent AI SDR work

How real B2B teams used this

Names anonymized where requested.

Replace

B2B SaaS · replaced 2 SDRs · saved $180k/yr

Two human SDRs replaced by AI SDR + part-time founder review. Meeting volume up from 22/mo to 38/mo. Net cost down 84%. Founder closes the meetings AI books.

2 SDRs replaced$180k saved+73% meetings

Augment

Agency · AI SDR on top of human team

Kept 3-person SDR team. Added AI SDR for ICP-2 (mid-market, lower priority). AI books 14 mtg/mo on accounts humans would have skipped. Pure additive revenue.

+14 mtg/moLower-tier ICPAdditive

Founder-led

Solo founder · pre-hire SDR · $0 → $40k MRR in 4 mo

Pre-revenue founder used AI SDR instead of hiring. Booked 22 demos/mo, founder closed 7. Hit $40k MRR in 4 months without a sales hire.

Pre-revenue$40k MRR4 months

Multi-segment

Mid-market · 3 ICPs · 3 sequences

B2B SaaS with 3 ICPs (HR, finance, ops). AI SDR runs 3 parallel sequences with segment-specific personalization. 47 mtg/mo across all 3.

3 ICPs47 mtg/moSegmented

When this fits

Honest scope — and who shouldn't engage

AI SDR economics dominate for SMB + mid-market. Enterprise still needs a human.

✓ Engage when

Your ACV is under $50k
AI SDR economics work decisively below this threshold. Above it, a human SDR may be worth the personal touch.
Your ICP is large and addressable
AI scales to thousands of accounts. Below 500 accounts, a human SDR can hand-craft.
Your sales motion is volume-based
High-volume + high-velocity is where AI wins. Low-volume + high-touch is where humans win.

✗ Don't engage when

You sell 6-figure enterprise deals
AI SDR is wrong tool. Hire senior AEs and use the AI for research/prep only.
Your ICP is under 100 accounts
Hand-craft outreach. AI is overkill.
Your offer is hard to articulate
AI personalization is only as good as the messaging. Fix messaging first.

Pricing

AI SDR engagement tiers

Scoped lock — fixed deliverable, fixed price. Audit credit applies to any tier.

Quick Setup

$497one-time

Lean install. Single agent, single channel, founder-trained voice match in week one.

✓Single channel deploy
✓Voice match training
✓Team training (1 hour)
✓14-day stabilization

Start lean→

Questions before we start

Can AI replace my SDR?+

For prospecting and sequence work — yes, often better. For discovery calls, qualification, demos, and closing — no. Most clients run hybrid: AI handles top-of-funnel, human handles meetings + closes. Net cost reduction is usually 60–75% with higher meeting volume.

What about deliverability?+

Critical — and where most AI SDRs fail. We deploy proper sender warmup, separate cold-email domains, SPF/DKIM/DMARC alignment, and natural-cadence pacing (not 1,000 emails in one hour). Clients should expect first inbox placement in week 2, full warm rates by week 6.

How is this different from Apollo / Outreach AI?+

Apollo + Outreach are platforms — you still have to write the sequences, personalize, classify replies, and run the workflow. We build the agent that does all of that on top of your existing CRM. You manage outcomes, not the system.

What does it cost?+

Quick Setup $497 + $97/mo (single sequence, single channel). Full Build $1,997+ + $297–597/mo (multi-channel, signal-based, full reply automation). Compares to ~$8k/mo loaded cost of a human SDR.

How long until it is producing meetings?+

Typical 4–6 weeks to first booked meetings. Week 1–2: ICP build + sender warmup. Week 3–4: shadow testing + tuning. Week 5–6: live at full volume.

Keep exploring

Where AI SDR fits in the bigger picture

Most engagements layer 2–3 platforms with a service shape. These pages map the surrounding territory.

Ready when you are

Ready to scope your AI SDR build?

Book the free AI System Audit. We map your stack, find the leaks, and deliver a build roadmap in 7 days. Vendor-neutral.

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